Tips/Tricks To Buy Online
If it is your store of all life, you will not have problems when it comes to finding your size. For example, if you’ve spent half your life buying at Zara, Mango, H & M, Pull& Bear stores … you’ll know your yummy sizes. However, if you have discovered an English online store that you love but do not see how your sizing works, it is normal, when you buy backward… But everything in this life has a solution, and you should know that all online stores in fashion put a size guide next to the product photo. You just have to have your eyes wide open and find your measurements!
The payment method is super safe. The most classic way is to pay with your credit card, although most stores also give you other security options such as PayPal.
When returning the product if you have not been satisfied, all stores have their return policy. You merely have to enter the website and follow all the instructions that they indicate. Many of them have their own courier company and will travel to your home to pick up the package. Otherwise, all you have to do is keep the original packaging, go to your nearest post office and send the box to the address indicated on the website. Although if you want to save the mail, you also have the option to go to the store and return the product personally. There are many options!
Tips to attract online customers
Observe and learn.
See what companies like yours do, locally and abroad. How do they use blogs, social media, e-newsletters, and videos to “lure” customers?
Determine what your customers like.
What kind of media is the most attractive for your target audience? Do you have expertise that can be turned into content? For example, a car dealership might create a blog and video clips about car maintenance.
Make an inventory.
List the internal content already available. You may be able to quickly adapt and use existing brochures, presentations, success stories and articles.
Develop a content strategy that engages customers and tells you how your business has evolved. Prepare, as part of this strategy, a schedule to ensure the regular and methodical publication and updating of the content. Do not just add random elements when your heart tells you.
Find a “champion” for your content.
Online marketing is not a sprint, but a marathon. It takes time to build an audience. Hence the importance of finding someone passionate about your content, gifted to produce it and demonstrating a long-term commitment.
Avoid pressure Sales Messages.
Remember that you want to engage with people and create relationships. A rowdy promotion is not engaging.
Encourage audience participation and feedback.
Invite your followers to post comments, stories, photos, and videos on your website and social media pages.
Create a pool of followers.
Make sure your team learns and applies SEO techniques to increase traffic to your site. You can also seduce and keep followers through online surveys and contests. Competitions should be designed to attract people who are genuinely interested in your business, not just looking for “gifts.”
Give a human face to your business.
Use photos and videos to give people a behind-the-scenes look at your business and your activities. According to the research, photos and videos attract more audience attention than text alone.